- To be a responsible and sustainable century enterprise, creating more value for the customers, and building a happy homestead for the employees.
- While seeking to make our employees happy both materially and intellectually, we provide electronic displays that satisfy our customers with love and professionalism as well as contribute to the advancement of science and technology.
- Equality: Treating others as equals and mutual respect. Everyone is a operator and should share of common success.
- Cooperation: Trusting your partners, cooperating and sharing with each other.
- Innovation: Finding out real needs, breaking the rules, and keeping learning and impoving; Turning an idea into a solution that adds value from a customer's perspective.
- Happiness: Seeking to make the employees happy, both materially and intellectually；We would love each other and take care of each other and work happily live happily.